Case Study:
Shopify Conversion Focused Redesign for Activewear Miami Brand

In today’s fast-paced eCommerce landscape, a website’s design is more than just aesthetics—it directly impacts conversion rates and average order value (AOV).
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1. Introduction
Our client, an online store specializing in women's activewear, faced challenges with low conversion rates and stagnant revenue growth.

To address these issues, we embarked on a full-scale redesign and optimization project, focusing on user experience, mobile responsiveness, and checkout simplification.
The goal was clear: increase conversions and boost the average order value without increasing traffic costs.
This case study outlines the process, challenges, and results of the redesign, demonstrating how strategic UX/UI improvements led to a significant X% increase in conversions and a Y% growth in average order value.
2. Initial Analysis
The lives of two mob hit men, a boxer, a gangster's wife, and a pair of diner bandits intertwine in four tales of violence and redemption.
Product Page Redesign
  • Before CRO / After CRO (Product Page 1 Screen) :
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