High-Converting
PPC Campaigns
PPC Campaigns
We Utilize Google Ads' Robust Targeting Capabilities to Precisely Reach Your Ideal Audience, Driving Increased Website Traffic, and Boosting Conversions for Your Business.
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Why Us
We use professional tools like SEMrush or Ahrefs to identify high-performing keywords, optimizing your ad campaigns for maximum visibility and relevance, resulting in higher click-through rates and improved ROI.
Powerful Keyword Research
Actionable Insights
We Implement conversion tracking and analytics tools such as Google Analytics or Kissmetrics to gain valuable insights into campaign performance, enabling data-driven decision-making, continuous optimization, and increased revenue
Compelling Ad Content
Benefit from expert ad copywriting and optimization techniques to craft engaging and persuasive ad content, enhancing brand visibility, attracting qualified leads, and increasing the likelihood of conversion
Utilize platforms like AdRoll or Perfect Audience to implement retargeting strategies, ensuring your ads reach potential customers who have previously shown interest in your products or services, leading to higher conversion rates and increased customer retention
Targeted Retargeting Strategies
Maximize your budget with automated bidding tools like Google Ads Smart Bidding or Microsoft Advertising Automated Bidding, optimizing your ad spend to target the most valuable clicks and achieve a higher return on investment
Efficient Budget Allocation
Stay ahead of the competition through regular competitor analysis using tools like SpyFu or SimilarWeb, identifying their PPC strategies, gaining insights, and achieving better campaign performance and market dominance
Competitive Edge Analysis
Harness the power of display advertising through platforms like Google Display Network or Facebook Ads, expanding your brand's reach and visibility across a wide range of websites and social media platforms, driving increased brand recognition and customer engagement
Extended Brand Reach
Take advantage of dynamic ad creation tools like Google Ads Responsive Search Ads or AdLingo, enabling personalized and dynamic ads that adapt to the user's search intent, leading to higher relevance, improved click-through rates, and better conversion rates
Personalized Dynamic Ads
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Expert Campaign Management
Get Benefit from the continuous monitoring and optimization of your campaigns by experienced PPC specialists, ensuring your campaigns are always performing at their best, allowing you to focus on your core business while driving consistent growth and success.
Ad Copy Split Testing
Conduct A/B testing of different ad variations to identify the most effective messaging, optimizing your campaigns for higher click-through rates, improved ad performance, and increased conversions
Get Benefit from the continuous monitoring and optimization of your campaigns by experienced PPC specialists, ensuring your campaigns are always performing at their best, allowing you to focus on your core business while driving consistent growth and success.
Ad Copy Split Testing
Conduct A/B testing of different ad variations to identify the most effective messaging, optimizing your campaigns for higher click-through rates, improved ad performance, and increased conversions
EXTRA
Utilize location-based targeting options to reach specific regions, cities, or countries, ensuring your ads are shown to the most relevant audience, increasing the chances of conversion and maximizing your advertising budget
Geo-Targeting Capabilities
Get Benefit from the use of ad extensions such as call extensions, site link extensions, or review extensions to provide additional information and incentives to potential customers, improving click-through rates and driving more qualified traffic to your website.
Ad Extension Utilization
Optimize your landing pages for improved user experience and conversion rates, ensuring a seamless transition from ad click to action, increasing the likelihood of achieving your desired campaign objectives
Landing Page Optimization
Tap into the growing mobile market by optimizing your ads and landing pages for mobile devices, reaching users on the go and capitalizing on the mobile-driven consumer behavior for increased conversions and business growth
Mobile Advertising Optimization
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Our Advantages
Customized reporting panels
Collaborating with an Elite Google Partner
A dedicated account executive
Tailored Google Ads strategies
Proactive campaign management
In-house teams for advertising, copywriting, design, and development
Transparent cost structure
What's Included
Bespoke strategy
Assigned account manager
Google Analytics integration
Strategic bid administration
Lead tracking
Return on investment monitoring
Monthly performance and analysis review
Assigned account manager
Google Analytics integration
Strategic bid administration
Lead tracking
Return on investment monitoring
Monthly performance and analysis review
Rule-oriented bidding setup and management
International campaign administration
Conversion analysis reports
Professional banner ad creation
Landing page design
Landing page performance evaluation
International campaign administration
Conversion analysis reports
Professional banner ad creation
Landing page design
Landing page performance evaluation
Additional Services
Google Ads Packages
All Packages Include:
Strategy planning, Analysis,
Ad creation and optimization,
campaign monitoring and progress reporting
Strategy planning, Analysis,
Ad creation and optimization,
campaign monitoring and progress reporting
per month
AD SPEND
Management Fee
$599
Restructure Fee (every 3 months)
$499
$500-$4500
AD SPEND
per month
$4500-$99K
Management Fee
15%
Restructure Fee (every 3 months)
$499
15%
Restructure Fee (every 3 months)
$499
AD SPEND
per month
$100K+
Management Fee
12%
Restructure Fee (every 3 months)
$499
12%
Restructure Fee (every 3 months)
$499
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What is Google Ads?
Search Engine Marketing (SEM) is a promotional strategy that leverages paid initiatives to achieve visibility on the Search Engine Results Page (SERPs).
The term SEM is commonly associated with Google Ads, as Google stands as the premier search engine globally. It's noteworthy that Microsoft-owned Bing also plays a substantial role. Google processes over 3.5 billion queries each day, approximating to around 1.2 trillion annually.
This figure becomes even more impressive when considering the world's 2.54 billion internet users, of which around 854 million are in China, a nation that primarily utilizes Baidu over Google. Based on a rough estimation, this accounts for about one Google search per internet user per day.
Google's search volume isn't only enormous currently, but it's also expanding by approximately 10% annually.
Adding intrigue, around 16% to 20% of all Google searches are unique, implying they've never been queried before. Consequently, SEO and SEM marketers encounter considerable fresh opportunities each year to enhance visibility and attract customers on Google alone.
The term SEM is commonly associated with Google Ads, as Google stands as the premier search engine globally. It's noteworthy that Microsoft-owned Bing also plays a substantial role. Google processes over 3.5 billion queries each day, approximating to around 1.2 trillion annually.
This figure becomes even more impressive when considering the world's 2.54 billion internet users, of which around 854 million are in China, a nation that primarily utilizes Baidu over Google. Based on a rough estimation, this accounts for about one Google search per internet user per day.
Google's search volume isn't only enormous currently, but it's also expanding by approximately 10% annually.
Adding intrigue, around 16% to 20% of all Google searches are unique, implying they've never been queried before. Consequently, SEO and SEM marketers encounter considerable fresh opportunities each year to enhance visibility and attract customers on Google alone.
What is the Difference Between SEO and SEM?
In essence, Google ads and SEM belong to the realm of paid acquisition (PPC), while Search Engine Optimization (SEO) targets achieving organic rankings for keywords in search results.
SEM offers near-instantaneous results. The moment you activate your campaigns, your ads go live, attracting users to your website.
SEM encompasses the creation and optimization of ads, coupled with the setting and management of a budget that funds the ad placements. SEM serves as a potent mechanism to direct significant traffic to your website swiftly.
On the other hand, SEO is a slower process. It requires focusing on keywords that can be ranked and generating high-quality content that fulfills the value sought by searchers.
In SEO, businesses do not pay directly for ad placements as they do in SEM.
They employ a multitude of tactics to persuade search engines to display their content at the forefront of SERPs.
However, it's crucial to note that SEO and SEM aren't inherently exclusive strategies.
There exist methods to harness both in a comprehensive funnel strategy to garner immediate traffic, which gradually converts into long-term traffic, eventually leading to more customers - a discussion for later.
SEM offers near-instantaneous results. The moment you activate your campaigns, your ads go live, attracting users to your website.
SEM encompasses the creation and optimization of ads, coupled with the setting and management of a budget that funds the ad placements. SEM serves as a potent mechanism to direct significant traffic to your website swiftly.
On the other hand, SEO is a slower process. It requires focusing on keywords that can be ranked and generating high-quality content that fulfills the value sought by searchers.
In SEO, businesses do not pay directly for ad placements as they do in SEM.
They employ a multitude of tactics to persuade search engines to display their content at the forefront of SERPs.
However, it's crucial to note that SEO and SEM aren't inherently exclusive strategies.
There exist methods to harness both in a comprehensive funnel strategy to garner immediate traffic, which gradually converts into long-term traffic, eventually leading to more customers - a discussion for later.
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